The Team's Blog
A Conflict of Self-Interest
This month’s Trajectory Trends Breakfast turned its gaze on intergenerational conflict – a term used…
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If opinion polls keep getting it so wrong, why are we still obsessed with quoting them?
No one could have missed that there’s a General Election next month. It’s blanket coverage…
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The Experience Economy cycle: You kind of had to be there…
…Or did you? You may or may not have noticed that us Trajectory folk have…
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Trends Breakfast Invitation: What Intergenerational Conflict?
What Intergenerational Conflict? Thursday 25th May – 08:30-09.30 52 Holborn Viaduct, London EC1A 2FD In…
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Retiring at 96: the new normal?
Mbah Ghoto probably wasn’t 146 years old – as Indonesian officials recorded his age when he…
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The end of ‘stuff’ and the future of ownership
Our latest Trajectory Trends Breakfast looked at how factors like urbanisation and the increasingly digital…
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Sport, Risk and the Assault on Pleasure
Risk is an inherent aspect of our everyday lives, with almost every action exposing ourselves…
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Is work getting any better?
Work has changed fundamentally since the 1980s and continues to do so at a pace….
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Trends Breakfast Invitation: The End of Stuff?
The End of stuff Entering a new era of ownership Thursday 27th April – 08:30-09.30…
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China’s New Cities – we’re charting
Beijing is known for being a metropolis of Peking duck, Beijing opera and bicycles (remember…
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A New Morality for a Brave New World
Our latest Trajectory Trends Breakfast saw CEO Paul Flatters deliver a presentation on the current…
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What do happiness surveys and indexes actually tell us?
As self-care and mental health become more prominent in public conversations, it is not surprising…
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The Budget, the British, Income Tax and Public Spending
Last week, the Chancellor Philip Hammond presented his budget with much ado about the now-abandoned…
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Love Conquers All – a new look at Maslow
Facts (and their alternates) have been in the news a lot over the last few…
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The Future of Travel – are we there yet?
With consumers around the world making even more journeys in 2016 than ever before, it…
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Trends Breakfast Invitation: The New Morality
The New Morality Where next for consumer values and what this means for brands and…
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Navigating the 21st Century Media Landscape
At Trajectory, we love data. You may have heard of ideas like ‘Coolhunting’ or…
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Polarised politics, value signalling and the new rules of branding
At Trajectory, we have always produced an annual ‘trends for the year ahead’ client presentation…
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Fake news and the future of digital journalism
In what seems like a meta-twist in a futuristic film made in the late 1990s,…
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Trends Breakfast Invitation: The Future of Travel
The Future of Travel Tourism and Travel: the death of distance or a demand for…
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