Trajectory Trends Breakfast 27.02.14 – Gender in 2014

10th Feb, 2014

The Trajectory Trends Breakfast

Gender in 2014: Just how and where are we equal today?

Thursday 27th February 2014 – 08.30 – 09.30
Happenstance, 1a Ludgate Hill, London EC4M 7AA

The second Trajectory Trends Breakfast of 2014 will take a step back from the debates surrounding Fourth Wave Feminism or the rhetoric around The End of Men to focus on the facts of gender representation, participation and lived experience in the UK and internationally.

Only last week in the UK we saw a debate during Prime Ministers Questions as to the extent of gender equality across the UK political system together with an extensive discussion of the criminal justice system in relation to the reporting and prosecution of sexual offences.

Internationally it is hard not to have noticed the level of vitriol served out to female politicians such as Julia Gillard in Australia or to Lindiwe Mazibuko in South Africa, Rachida Dati in France or perhaps worst of all to Cecile Kyenge in Italy. In the UK we have also seen outspoken female parliamentarians such as Stella Creasy subjected to a torrent of abuse on Twitter, and in India and elsewhere we have seen burgeoning protest movements against the oppression and abuse of women.

In business we see the likes of Sheryl Sandberg and Arianna Huffington publishing the secrets of their success for the benefit of a new generation of business women while Marissa Meyer generated a storm of comment with her approach to flexible working at Yahoo!, while the annual WEF meeting at Davos continues to be a lightning rod for such issues.

Cultural battles continue around issues as diverse as children’s toys, women’s prominence in literature and the campaign to have a female face on UK bank notes, while in Italy and Spain a best-selling book of 2013 was a tome entitled Cásate y sé sumisa – Get Married and Be Submissive.
In the UK we stand on the brink of major changes to our approach to child-care with the proposed introduction of shared parental leave in 2015 sure to throw up a range of new challenges for men, for employers, for brands and for wider society.

At Trajectory our own client futures work has repeatedly highlighted the importance of this subject to a range of sectors including education, health and leisure while our extensive time-use analysis highlights what has changed and what hasn’t changed at the household level.

As ever we don’t claim to have all of the answers, and quite possibly not all of the questions, but please do join us for what is sure to be a lively discussion following an initial research presentation.

To book your place simply email Sarah Morris @