
The Team's Blog

Trends Presentation: The Impact of Nostalgia
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The Optimism Webinar – May 2023
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Report: The End of the World News
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Trends Presentation: Control, Choice and Consumer Autonomy
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The Optimism Index – April 2023
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Trends Deep Dive – April 2023
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The Optimism Index – April 2023 Topline
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Report: New Divides | Understanding Polarisation and Fragmentation Today
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Trends Presentation: Cost of Living Impacts and Recovery
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The Optimism Index – March 2023
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Trends Deep Dive – March 2023
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The Optimism Index – March 2023 Topline
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The Optimism Index – February 2023
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Trends Deep Dive – February 2023
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The Optimism Index – February 2023 Topline
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Report: More Complicated Lives | The Changing Meaning of Age
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Trends Presentation: Sustainability During a Crisis… and Beyond
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The Optimism Webinar – February 2023
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Report: The Age of Inconvenience
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Trends Report: The Post-Recession Consumer
As the country slips into recession, people in the UK are currently experiencing the worst…
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