
Reports

Trends Report: The Post-Recession Consumer
As the country slips into recession, people in the UK are currently experiencing the worst…
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British Council: Future of International Tertiary Education
This report, published by the British Council, sparks the beginning of a discussion – an…
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Atkins: Regional Rebalancing
Primary research into the challenges facing local decision-makers across the North of England The domestic…
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Arden University: The Future of Jobs and Skills
Many people in the UK are working differently as a result of the disruption…
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Gowling WLG: Digital Currents in a Changing World
The process of digitalisation is changing the world, one country, industry and company at a…
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The Deregulation of Life and Real Estate
Everything, from where and when we work to how we see our family and friends…
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Vodafone Loneliness 2030
In 2020, while the pandemic and lockdowns were giving us all a taste of social…
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The Post Pandemic Consumer | November 2020
As we all adjust to new – and uncertain – realities, it is important to…
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Tides of Disruption: How to Navigate Business Transformation
This report, developed in partnership with McCann and the London School of Economics on behalf…
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Report: The Post Pandemic Consumer
As we all adjust to new – and uncertain – realities, it is important to…
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Horizon Scanning for Remote Debt Advice
This report, produced on behalf of the Money and Pensions Service, features horizon scanning on…
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Robots Everywhere: Opportunities in Automation
Robots – and the artificial intelligence which drives them – are everywhere. They’ve been integrated…
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Competing Cultures; The Emergence of Sharp Power in a Sporting Summer
This summer, the eyes of the world turn to Russia for the hosting of one…
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Mental Health at Work: Still the Last Taboo
This report, produced by the Shaw Trust in partnership with Trajectory, represents the third time…
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The Future Demand for English in Europe: 2025 and Beyond
This report, prepared for the British Council, was commissioned in order to understand the health…
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Fujitsu – Timeline 2030: Finding our path to prosperity
This report, prepared for Fujitsu, explores the potential implications of the new digital paradigm for…
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Invoice Utopia: A Vision of the Future for UK Businesses
This report, prepared by Trajectory for Concur, imagines an ‘Invoice Utopia’ in which businesses never…
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Global Protectionism: Are You Leaving Yourself Open?
This report, prepared by Trajectory for Gowling WLG, explores the current context of protectionism, at…
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HSBC The Future of Consumer Demand
This report, prepared by Trajectory for HSBC Commercial Bank, looks at the future of consumer…
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Turning Point: Insights into illicit tobacco
This report, written by Trajectory and sponsored by SICPA, reveals insights about the illicit tobacco…
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How European Are We?
This report was produced using the European data from the Trajectory Time Use Report, exploring…
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Sacla’: Eating Out – Today and Tomorrow
This report, produced in partnership with Fleet Street Communications on behalf of Sacla’ Professionale explores…
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The rise of mobile in a connected society (O2)
This report, prepared by Trajectory for O2, explores the rise of mobile since the launch…
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IOU UK 2014: The Full Report
In Spring 2014 we worked with Consolidated PR and the Payments Council to support the…
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Domestic Leisure Tourism Trends for the Next Decade
In 2013 we worked with VisitEngland to examine trends in domestic leisure tourism. This report…
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Fitbit Healthy Futures Report
In 2013 Trajectory were commissioned by Fitbit to provide trends and research into the direction…
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Trajectory Time Use Seminar
This presentation captures the key elements of the Time Use Seminar that Trajectory ran and…
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Scoping the Challenges
The 2020 Public Services Trust at the Royal Society for the Encouragement of Arts, Manufactures…
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Mental Health
In 2006, members of the Trajectory team worked with the Shaw Trust to further the…
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Can IT make you happier?
At a time when many people were focused on the negative impact of the information…
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Why IT makes you ‘happier’
Building on the findings from our global project, Why IT Makes You Happier, prepared for…
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Tourism towards 2030
Trajectory was commissioned by the UN WTO to deliver a new report forecasting international travel…
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Opportunity in Austerity
Published in early 2011, this project, incorporating primary research and consumer segmentation, continued our analysis…
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Impact of the financial crisis
This report, undertaken on behalf of Which? and published in early 2012, continued our focus…
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The Butlins Future Report
Published in 2012 and commissioned by Consolidated PR this project focused on the Future of…
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Ribena Plus Play (1)
Published in 2012 and commissioned by Unity PR, our work for Ribena explored parental attitudes…
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Ribena Plus Play (2)
Published in 2012 and commissioned by Unity PR, our work for Ribena explored parental attitudes…
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Ribena Plus Play (3)
Published in 2012 and commissioned by Unity PR this project explored parental attitudes to play….
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