Why no-one is talking about the economy in this election

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Why no-one is talking about the economy in this election

Consumer confidence is perilously low in the UK. Consumers expect 2020 to a be rough…

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Sobriety is Better than Sex: The Interplay of Economics, Health and Play

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Sobriety is Better than Sex: The Interplay of Economics, Health and Play

Our first question here is as follows. Imagine the global economy jolts itself out of…

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The Unspoken Mystery of Consumer Spend: Does Your Sector/Brand Deserve a Fairer Share?

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The Unspoken Mystery of Consumer Spend: Does Your Sector/Brand Deserve a Fairer Share?

Guest article from James Murphy, forecaster and founder of Rinkli Funstas Consider this. The average…

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The British Archipelago: Fragmentation, Spending and the Culture Wars

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The Gender Optimism Gap

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The Gender Optimism Gap

The first nine months of The Optimism Index have thrown up some interesting findings, but…

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Optimism: Consumers find the Silver Linings

At Trajectory, we believe the future gets a bad press. As Paul Flatters described recently,…

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Optimism: Consumers find the Silver Linings

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The Recession of Confidence

Last week, our annual look at the year ahead revealed a troubling development within the…

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The Recession of Confidence

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Let’s talk about debt, maybe

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Christmas Creep

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